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Marieke

Marieke is an entrepreneurial and creative consultant. A profound and critical analysis is the basis for her practical approach to communication issues. Marieke is able to come up with innovative solutions that lead to results and are  sustainable in the long run. She is sensitive to the complex and erratic nature of (change) processes and how to respond to this. Her drive is to enable people at all organizational levels to fullfill their role in such a way that they themselves and the organization benefit, while achieving the desired results.

Personal details

  • Name: Marieke van den Oever
  • Hours available for clients: 32 hours a week

Education

  • Change Management, de Baak Management Centre
  • Training on how to build a concept for corporate magazines
  • Project and time management, Schouten & Nelissen
  • Master in Communication Science, Radboud University 
  • Study components Master in Communication Science, Sorbonne Paris

Work experience

April 2008 to date: Communications consultant at Involve

  • Energy grid maintenance company:
    • interim communications consultant for HR
  • Wärtsilä Netherlands
    • Interim communications consultant, with focus on behavioral and cultural change
  • AkzoNobel, Aerospace & Automotive Coatings (global) 
    • Project leader Strategy communications focusing on making the strategy relevant to every employee and they can recognize their contribution. Activities: 
    • Developing a practical approach 
    • Developing an overall strategy story and accompanying means 
    • Supporting sub Business Units in developing a tailored approach and story so that employees recognize why specific strategic choices are made  
  • Océ Belgium
    • Developing a project communications approach for a complex implementation of new (ICT) systems and processes
  • AkzoNobel, Technology & Engineering (global)
    • Team leader small communications department, responsible for operational management
    • Project leader cultural and behavioral change process
    • Designing and organizing various multi-day meetings, including a three-day kick-off, a two-day business development meeting and two three-day leadership sessions 
    • Producing toolkit for all new roles in new organizational structure 
    • Developing learning map (strategy visualization) for sharing the new strategy with T & E employees and translating it to their daily work in interactive sessions
  • ING Operations & IT (Human Resources)
    • Developing communications plan for positioning Leadership Development within the organization
    • Developing means per stakeholder: creating strategic messaging, intranet update, management toolkit, integral sharepoint update for HR community 
    • Organizing on-boarding event for 250 international ING-trainees
    • Advising on and supporting project for development of interactive management game
  • Makro (Metro MCC)
    • Communications advice and support for project communications in Makro sites
    • Developing communications approach for the launch of flexible working hours within Makro
  • Ministry of Justice
    • Office Justis: advising on project communications for complex ICT implementation 
  • Synco Biopartners Amsterdam
    • Communication advice and execution for internal branding process

2004 to 2007: communications consultant Royal Institute of Dutch Architects

  • Internal communications to employees and 3000 members
  • Editor-in-chief monthly member magazine. Developing and introducing new editorial concept
  • Developing and implementing visual identity
  • Project leader Young Architect Contest 2005 and 2007 (communications and organization)
  • Providing ad hoc advice in project groups
  • Press officer

1999 to 2002: various activities

  • Research internship at Politics editorial offices of Volkskrant, Trouw and Algemeen Dagblad 
  • Chairwoman of Mycelium, student association Communication Sciences, Radboud University

Publication

  • Hermans, L. & Oever, M. van den (2009). Construction of political news during Dutch elections 2002. in Meaningful media: Communication research on the social construction of reality.

Marieke's business card

Marieke_visitek.jpg

Marieke has chosen the image of the Olympic stadium in Beijing, designed by the Swiss architects Herzog & de Meuron. “Beautiful things and surroundings are inspiring. The pattern of lines in this stunning building can be compared to people in an organization, who are linked together by the work they do. Communication lines go straight across an organization and often come together. The trick is to connect the lines in such a way that the result will be more than the sum of the parts. Internal communications facilitates this process.”


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